I love making things almost as much as I love drawing. Like I said in the last post, I wanted to share the promo mailer I sent to Chronicle Books late last year. They are one of my favorite publishers. I love and collect a lot of their stationery. They put so much craft and beautiful design into all the books they put out. For me, they are a dream client. After working at International Greetings, where we were often expected to make our own template for the stationery we designed, it became easy for my to imitate the packaging that I find in stores. So that is what I did with this Chronicle mailer. I wanted them to be able to picture what their product would look like, in full dimension, with my art on it. I created a postcard book based off of on of their formats, and also made a little promo book of my Timber and Leaf collection so they could see other work that I do. The response was really great, we shall see what happens with them!
Here are a few clips of the flat web version, I sent them a separate submission via email with these:
And here is the making of:
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| I only used six real postcards, the thickness of the book was created with white foam core. I used thin hot glue to make the postcards on top flip like pages and detach if needed. |
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| These are the loose postcards before they were inserted, and then the back of the design before folded. |
And then this is the Timber and Leaf mailer. This collection will also be produced into fabric later this year by Blend:
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| Double sided, bound by stitches and put on a ring with grommet holes. |
And the package before I wrapped it up and mailed to the art directors. I sent two, luckily I got some straight forward contacts from agent Abi at Red Fox Literary:)








This is gorgeous!
ReplyDeleteAMAZING!!!
ReplyDeletevery impressive!
ReplyDeletegood luck
T
beautiful designs sarah!
ReplyDeletecheck out my blog tomorrow, i've given you a little award :-)
love your work.
ReplyDelete